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Mods: Heavy
State: GA
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[08/14/2012] Royal Purple Introduces An Advanced Reformulated Purple Ice


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Right during what many are calling the hottest summer on record, synthetic oil manufacturer Royal Purple has announced the introduction of a reformulated version of Purple Ice®. Royal Purple claims the new formulation is an evolution of the popular coolant additive that now includes "Next-Gen" technology making it the most advanced product of its kind on the market for lowering engine temperatures and protecting against engine build-up.

According to Royal Purple their new Purple Ice outperforms all competitive products compared in American Society for Testing and Materials (ASTM) certified coolant corrosion tests and temperature reduction dyno tests. Purple Ice's formulation is adapted from ingredients that provide demanding industrial heat exchangers with advanced cooling and corrosion protection.

Whether racing, towing a vehicle or just driving in a day-to-day commute, warm summer temperatures can put an increased strain on the cooling system of an engine and make it prone to overheating. Purple Ice, which is billed as a 2-in-1 corrosion inhibitor and wetting agent, is safe for use in both aluminum and iron blocks and is proven to counter the effects of load and high summer temperatures on a vehicle's engine. In fact, independent tests have shown Purple Ice lowers operating temperatures on average 7-10 degrees when added to a 50/50 mix of coolant and water, and 15-25 degrees when added to straight water.

As a wetting agent, Purple Ice does its job by reducing the surface tension of liquid and allowing a better interface between the hot metal components of a vehicle engine and the coolant, which helps the liquid to drain heat away from the engine and lower engine operating temperatures.

The addition of Purple Ice to an engine is particularly beneficial for high performance racing applications where the use of glycol based anti-freeze coolant is not allowed. When added to water, owners get the best of both worlds. Water has a much higher capacity to transfer heat when compared to traditional anti-freeze, but does not have any of the corrosion protection that glycol-based coolants provide. A mixture of Purple Ice and water provide owners with 100 percent corrosion protection, enhanced heat transfer capabilities and compliance with racetrack rules prohibiting the use of anti-freeze.

Unlike other similar products, Purple Ice is 100 percent water soluble and leaves behind no film or build-up on the internal structures of the engine. In fact, Purple Ice contains powerful polymer-based dispersants that prevent the formation of gels and other deposits within a vehicle's cooling system that can build-up with the use of traditional coolant mixtures.

Purple Ice retails for $15.99 for a 12-ounce bottle and is available online and at retailers nationwide. For additional information on Purple Ice, Royal Purple and its products, please visit RoyalPurple.com.

SOURCE: Royal Purple

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